Zen Cart Enable or Disable The Product Notification System

In Zen Cart, the product notification system allows customers to add items in your store to an alert list. When an update is made to a product(i.e., the product info is modified, the price adjusted, or the product is put on sale, etc.), the customer will receive an email notifying them of the changes.

Enabling and disabling the Product Notification System is very easy. To do so, open your zen cart admin, and navigate to Configuration-> Customer Details. Locate the ‘Customer Product Notification Status’ option, and set it to ‘on’ or ‘off’, depending on your preference.

How do customers sign up for these notifications?

If you have enabled the product notification system, then customers will be able to sign up to it while browsing products. After the activation of this feature, a notification sidebox will become visible on product pages which will allow customers to opt into this notification system. Extra checkboxes will also be shown after checkout, along with the products purchased. If customers have an account on your website, and are signed in, then checking the boxes and clicking the submit button will opt them in to the notification newsletter for that product.

It should be noted that zen cart’s product notification system is not automated. It is up to you to make sure that notices go out to the people who have opted into this service. To do this, go to your zen cart Admin area, and navigate to Tools-> Newsletter/Notification Manager.
From here, you will be able to create a newsletter/notice. Before saving, be sure to select ‘product-notification’ as the newsletter type. When sending, you will be asked which products your notice applies to. Choose the proper products, and press send.

If you need help with your zen cart web site please contact us for a quote.

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Zen Cart Send an Email to Your Dormant Customers



A dormant customer is one who has not completed a purchase within the last 3 months. Target these customers with a specially composed email to entice them to purchase. This step by step tutorial will show you how to send an email to your dormant customers via the zen cart admin.

1. Log into your zen cart admin and go to Tools -> Send Email.

2. There are 5 bits of information to fill out:

  • A. Text Editor
  • B. Customer: Select “Dormant Customers (> 3 months) (subscribers)”
  • C. From:
  • D. Rich Text Message: and Text-Only Message:

And click on the preview” button.

3. Review your message and click on the “send mail” button.

At the top of your admin page, in green you will see the message “Notice: Email sent to: Dormant Customers (>3months) (Subscribers)”

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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Send an Email to All Customers



The ability to send an email to all of your zen cart store customers is a valuable promotional tool. You can use this to announce sales, or make other important announcements regarding shipping delays, store closed for vacation, etc. This step by step tutorial will show you how to send an email to all of your zen cart customers via the admin.

1. Log into your zen cart admin and go to Tools -> Send Email.

2. There are 5 bits of information to fill out:

  • A. Text Editor
  • B. Customer: Select “All Customers”
  • C. From:
  • D. Rich Text Message: and Text-Only Message:

And click on the “preview” button.

3. Review your message and click on the “send mail” button.

At the top of your admin page, in green you will see the message “Notice: Email sent to: All Customers”

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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Send a Products Notification Newsletter

Increase repeat business by letting your customers know about newly added stock. This step by step tutorial will show you how to send a product notification newsletter to your customers from your zen cart admin.

1. Log into your zen cart admin and go to Tools -> Newsletter and Product Notifications Manager.

2. Click on the “new newsletter” button.

3. There are 4 bits of information to fill out.

  • A. Text Editor: “Plain Text” is recommended
  • B. Module: Select “product_notification”
  • C. Subject:
  • D. Rich Text Content: and Text-Only Content:

Then click on the “save” button.

4. Now you will see your newsletter in the list. Click on the “send” button.

5. In the left hand “Products” menu click on the product, then click on the “>>>” button. This will move the product to the “Selected Products” menu on the right. To select more than one product at a time, hold down the “ctrl” button as you click on the products. Do this for each product that you would like to send product notifications. To select all products in the store, click on the “global” button. When you are finished adding products, click on the “submit” button.

6. Review the newsletter and click on the “send” button.

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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Send a Newsletter



Create and send out a newsletter to your loyal customers to increase sales or highlight a current promotion. This step by step tutorial will show you how to send a newsletter to your zen cart newsletter subscribers.

1. Log into your zen cart admin and go to Tools -> Newsletter and Product Notifications Manager.

2. Click on the “new newsletter” button.

3. There are 4 bits of information to fill out.

  • A. Text Editor: “Plain Text” is recommended
  • B. Module: Select “Newsletter”
  • C. Subject:
  • D. Rich Text Content: and Text-Only Content:

Then click on the “save” button.

4. Now you will see your newsletter in the list. Click on the “send” button.

5. Select the audience for this newsletter mailing. Choices are:

  • All Newsletter Subscribers
  • Dormant Customers (>3months)(Subscribers)
  • Active customers in past 3 months(Subscribers)
  • Active customers in past 3 months (Regardless of subscription status)
  • Administrator
  • Customers who have never completed a purchase

And click on the “select” button.

6. Review the newsletter content and click on the “send mail” button.

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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Increase Conversion by Adding a Gift Certificate to the Welcome Email



Everyone loves a free gift! Encourage your customers to make their first purchase by offering them a gift certificate in the welcome email. This step by step tutorial will show you how to include a gift certificate in your zen cart store’s welcome email.

The default zen cart welcome email:

Log into your zen cart admin and go to Configuration -> GV Coupons.

Click on “New Signup Gift Voucher Amount”, set the amount of the gift certificate, and click on the “update” button.

The new welcome email:

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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Increase Conversion by Adding a Coupon Code to the Welcome Email



Everyone loves a discount! Encourage your customers to make their first purchase by offering them a coupon in the welcome email. This step by step tutorial will show you how to include a new customer coupon in your zen cart store’s welcome email.

The default zen cart welcome email:

Follow this tutorial to create a coupon.

Log into your zen cart admin and go to Configuration -> GV Coupons.

Click on “New Signup Discount Coupon ID#”, select the coupon code from the drop down menu, and click on the “update” button.

The new welcome email:

If you need help customizing your zen cart web site, or would like a great custom design, please contact us for a quote.

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